Intro To App Store Optimization (ASO): Increase Organic Downloads - Udemy Free

Learn the basics of ASO with this essential quick-start guide, increase organic downloads & generate more passive income

If you want to earn money with apps, your apps need to be found. For that to happen, you need to be really good at App Store Optimization, there is no way around that.

App Store Optimization (ASO) is basically the process of changing and optimizing a mobile app's metadata (like the title, description, icon, etc.) in order to rank higher in search results, which leads to an increase in organic downloads. Learning ASO can quickly change the amount of passive revenue an app generates for you and can be the difference between freeing up some of your time and allow you to focus on things that are important to you vs struggling to get downloads after you worked hard to get your app ready. It really doesn't matter how great your app is, if people cannot find it they will not download it. You need to make it easy for your potential users to find your app. And the great news is that it really isn't an overly complicated process, it is completely free and actually quite simple once you get used to it and start applying it constantly.

There are roughly 1.5 million apps on each the iOS App Store and Google Play so it is easy for your app to get lost among them. There are so many developers that spend time, energy, and money developing an app, but when they upload it the returns are nowhere near what they were expecting. This is because they focus their time and energy in building the app, but not in optimizing it to be found. What if I told you that there is a way to avoid your app getting lost among the huge pool of apps in the app stores? What if I told you that you don't actually need to spend a lot of time and effort on ASO once you know how to do it? Would you be interested in learning about it?

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